The Independent European Vape Alliance (IEVA) has today launched an informational website for adult smokers and policy makers who want to learn more about vaping. 

The new site is intended to provide basic factual information about vaping products, how they work, and the potential benefits smokers can derive from switching from cigarettes to vaping.

Dustin Dahlmann, President of IEVA, said:

“The more smokers understand about vaping, the more likely they are to switch to this less harmful alternative to cigarettes. That’s why we’re pleased to launch, a resource designed for adult smokers and policy makers who want to understand the fundamentals of vaping.

With so much misinformation out there about vaping, and so many incorrectly believing it to be just as bad as smoking, we hope to clear the air by laying out basic facts in an accessible way”.

One important result from the latest Eurobarometer study, carried out by the European Commission: Despite the data showing vaping as an effective quitting method, the vast majority of Europeans with little or no experience of the products believe that it does not help smokers quit. [1]

The site is currently available in English (and the rest of the languages); however, the Association will launch the site in a number of other European languages over the coming days.



[1] Attitudes of Europeans towards tobacco and electronic cigarettes, European Commission, Feb. 2021 Link

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